Zero Hard Seltzer
From Zero to Hero
My role
Creative Concept
Branding
Package Design
3D Design
Web Design
Art Direction
The design concept for Zero Hard Seltzer is inspired by the brand's message of being a fresh and vibrant drink. The goal is to capture the essence of the product and communicate it effectively through its visual identity.
The color palette is a combination of bright, bold, and refreshing hues that evoke feelings of energy and excitement. A modern and sleek font is used to convey the brand's contemporary and innovative personality.
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